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Glossary·
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Definition

Cross-platform development

Building one codebase that runs on several platforms — typically iOS and Android — to cut cost and time-to-market.

Why it matters

Maintaining two separate native apps doubles cost and slows every change. For most products, one shared codebase gets 90% of the result for a fraction of the effort.

How we approach it

We choose cross-platform when the product is content- and flow-driven, and recommend fully native only for hardware-heavy or performance-critical features.

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