Redesign that starts from what the current site earns — keeping what converts, fixing what leaks and protecting the traffic you already have.
Four areas where this work is won or lost.
Speed, funnel, search visibility and content measured before anyone opens a design tool.
Pages, URLs and sections that already rank or convert are kept on purpose rather than lost by accident.
New layout, hierarchy and components built for the way people actually use the site.
A URL map and 301s for every old address, so rankings carry across.
A short loop with a written result at every step.
The current funnel, rankings and speed, so the redesign has a baseline to beat.
Structure and visual design shaped by the findings, built component by component.
Redirect map, staged release and a post-launch check against the baseline.
Chosen for your product, not for our habit.
Send the site. We will list what to protect before anything is redrawn.