Building software through visual tools and configuration instead of writing code — site builders, automation platforms, internal-tool generators.
It is genuinely the fastest way to validate an idea or automate an internal process. The limits are real too: platform fees at scale, hard ceilings on logic, and your product living in someone else's account.
We recommend no-code for validation and internal tools, and we migrate products off it when usage, cost, or required logic passes the point where configuration stops being cheaper than code.